On-line Imaging Service of Kodak & Fuji

1 Introduction As a promising work platform, e-business is growing rapidly. E-business markets are likewise at their most in advance(p) stage of groomment. Together with the rapid-development of meshing technology, e-business will grow push in the future. E-business is technology-mediated exchanges between parties (individuals, organisation, or two) as well as the electronically based intra- or interorganisational activities that facilitate much(prenominal) exchanges (Rayport, F. J. and Jaworski, J. B. 2001: 3). In this paper, I choose the on-line vision improvement of Kodak and Fuji as the samples and analyse their e-business mode accordingly. As two main competitors in imaging industries, Kodak and Fuji check this sedulousness for a coherent time. In todays Internet-driven business environment, both Kodak and Fuji involve themselves into e-business and kick in this business mode into their new harvesting/service - on line imaging service. 2 The translation of Pr oduct/ helping 2.1 The Introduction to The Concept of Product/Service Customers want to regurgitate up certain needs and seek harvest-festivals or service to repay them. Once the customers need are known, the company gutter then develop the range of products and service to act as them. tally to Philips Kotlers interpretation (1991: 199), product consists with three aspects: core product, actual product and increase product. Core product is the core benefit which customers seek.

true(a) product contains the physical parts of a product including brand, features, pure tone and forwarding and so on While augmented product is the additional benefits, such as pre- or post-sa! les service, delivery, credit terms etc. In todays Internet-driven business environment, product/service has extended its judgment and form more widely. The blurring of industry boundaries and technological innovation let out many opportunities for companies to develop product/service to meet customers need. However, in e-business environment, it takes almost the akin product idea we mentioned to a higher place and therefore we can line Kodak and Fujis... If you want to get a full essay, order it on our website: BestEssayCheap.com

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